QR Codes - technology of the future
QR Codes have become more and more popular in Australia. Consumers are adpoting smartphone technology and the use of mobile websites more than ever. QR Codes provide a simple technology to bridge the gap between traditional marketing and online marketing.
As such your products packaging, brochures, vouchers, coupons or billboard ads will need to utilise QR Codes to complete the consumer engagement cycle!
What are QR Codes?
- QR Codes are the technology of the future
- The QR Code was first invented in Japan in 1994
- A QR Code is a barcode technology that links to the internet
- The QR Code differes from a regular barcode as it stores more information and provides added functionality
- QR Codes help businesses deliver targeted information to users
- All QR Codes are trackable with the right software
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Benefits of using QR Codes
- Capture additional markets
- Engage tech savvy consumers
- Increase your social media adoption by linking QR Codes to your Facebook or Twitter pages
- Generate extra website traffic to outrank your competitors in search engine results
- Deliver targeted information cost effectively
- Track and measure effectiveness of traditional marketing
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What are the features of a QR Code?
- The basic function of a QR Code is to link to a URL
- Send an SMS message
- Send an E-mail message
- Open a Geographic Location
- Create a Digital Business card in a users smartphone (vCard, meCard)
- Create a Calendar Event in a users smartphone
Using the QR Media Tracker you can generate, track and measure all your URL QR Codes |
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Practical uses of QR Codes
- Connect to your virtual store or website
- Product tags and packaging
- Brochures, pamphlets, business cards, letterheads etc...
- Link to special promotions (vouchers, coupons and sales)
- Provide directions to your business or event (Geographic Location)
- Link to social media networks (Facebook, Twitter, LinkedIn)
- Connect to YouTube videos
- Join WiFi network (Android application only)
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Check out our quick and easy Online Order Form to get your Custom QR Code today!
